{"id":61985,"date":"2025-11-28T19:30:11","date_gmt":"2025-11-29T03:30:11","guid":{"rendered":"https:\/\/vietvalley.com\/co-gai-nhan-dat-theu-theo-y-muon-doanh-thu-1-6-trieu-nam\/"},"modified":"2025-11-28T19:30:11","modified_gmt":"2025-11-29T03:30:11","slug":"co-gai-nhan-dat-theu-theo-y-muon-doanh-thu-1-6-trieu-nam","status":"publish","type":"post","link":"https:\/\/vietvalley.com\/en\/co-gai-nhan-dat-theu-theo-y-muon-doanh-thu-1-6-trieu-nam\/","title":{"rendered":"C\u00f4 g\u00e1i nh\u1eadn \u0111\u1eb7t \u2018th\u00eau\u2019 theo \u00fd mu\u1ed1n, doanh thu $1.6 tri\u1ec7u\/n\u0103m"},"content":{"rendered":"

T\u1eeb m\u1ed9t m\u00e1y th\u00eau b\u1ecb ph\u1ee7 b\u1ee5i d\u01b0\u1edbi t\u1ea7ng h\u1ea7m, c\u00f4 Abby Price, 29 tu\u1ed5i, \u0111\u00e3 bi\u1ebfn c\u1eeda h\u00e0ng nh\u1ecf c\u1ee7a m\u00ecnh th\u00e0nh doanh nghi\u1ec7p thu nh\u1eadp $1.6 tri\u1ec7u m\u1ed7i n\u0103m.<\/span><\/p>\n

C\u00e2u chuy\u1ec7n c\u1ee7a c\u00f4 ph\u1ea3n \u00e1nh s\u1ef1 tr\u1ed7i d\u1eady m\u1ea1nh m\u1ebd c\u1ee7a m\u00f4 h\u00ecnh kinh doanh \u201cc\u00e1 nh\u00e2n h\u00f3a,\u201d qua k\u1ef9 thu\u1eadt th\u00eau, \u0111an, m\u00f3c, trong b\u1ed1i c\u1ea3nh ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang m\u1ec7t m\u1ecfi v\u1edbi c\u00f4ng ngh\u1ec7, v\u1edbi \u0111i\u1ec7n tho\u1ea1i, v\u00e0 c\u1ea3 s\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a AI, theo CNBC.<\/span><\/p>\n

C\u00f4 Price th\u00e0nh l\u1eadp c\u00f4ng ty Abbode v\u00e0o n\u0103m 2019 khi c\u00f2n l\u00e0 sinh vi\u00ean t\u1ea1i Parsons School of Design, b\u00e1n hoa kh\u00f4 tr\u00ean Facebook. \u0110\u1ebfn Th\u00e1ng Ba, 2022, c\u00f4 m\u1edf c\u1eeda h\u00e0ng \u0111\u1ea7u ti\u00ean t\u1ea1i khu Nolita, s\u1eed d\u1ee5ng $20,000 t\u1eeb ti\u1ec1n ti\u1ebft ki\u1ec7m v\u00e0 kho\u1ea3n h\u1ed7 tr\u1ee3 t\u1eeb gia \u0111\u00ecnh \u0111\u1ec3 tr\u1ea3 ti\u1ec1n c\u1ecdc v\u00e0 v\u00e0i th\u00e1ng thu\u00ea.<\/span><\/p>\n

Trong th\u1eddi k\u1ef3 h\u1eadu \u0111\u1ea1i d\u1ecbch, khi gi\u00e1 thu\u00ea c\u00f2n th\u1ea5p v\u00e0 ng\u01b0\u1eddi d\u00e2n New York \u0111\u1ed5 v\u1ec1 c\u00e1c khu ph\u1ed1 mua s\u1eafm, Abbode nhanh ch\u00f3ng \u0111\u1ea1t doanh thu $60,000 m\u1ed7i th\u00e1ng trong m\u00f9a l\u1ec5 cu\u1ed1i n\u0103m. T\u1ef1 tin v\u00e0o t\u01b0\u01a1ng lai, Price mua m\u1ed9t m\u00e1y th\u00eau tr\u1ecb gi\u00e1 $15,000 nh\u01b0ng v\u00ec kh\u00f4ng c\u00f3 ch\u1ed7 v\u1eadn h\u00e0nh, c\u00f4 c\u1ea5t n\u00f3 xu\u1ed1ng t\u1ea7ng h\u1ea7m su\u1ed1t m\u1ed9t n\u0103m.<\/span><\/p>\n

B\u01b0\u1edbc ngo\u1eb7t \u0111\u1ebfn v\u00e0o Th\u00e1ng Ba, 2023, khi m\u00e1y c\u1ea7n b\u1ea3o tr\u00ec. Price quy\u1ebft \u0111\u1ecbnh \u0111\u01b0a m\u00e1y l\u00ean v\u00e0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n th\u00eau mi\u1ec5n ph\u00ed hai ng\u00e0y cho kh\u00e1ch mua h\u00e0ng. K\u1ebft qu\u1ea3 v\u01b0\u1ee3t xa mong \u0111\u1ee3i khi trong ng\u00e0y \u0111\u1ea7u ti\u00ean, doanh thu g\u1ea5p n\u0103m l\u1ea7n Th\u1ee9 B\u1ea3y tr\u01b0\u1edbc \u0111\u00f3. Nh\u1eefng t\u1edd gi\u1ea5y ghi ch\u00fa m\u00e0u v\u00e0ng ph\u1ee7 k\u00edn qu\u1ea7y t\u00ednh ti\u1ec1n, b\u00e1o hi\u1ec7u h\u00e0ng tr\u0103m \u0111\u01a1n th\u00eau theo \u00fd mu\u1ed1n c\u00e1 nh\u00e2n.<\/span><\/p>\n

\u201cT\u00f4i bi\u1ebft m\u00ecnh v\u1eeba ch\u1ea1m v\u00e0o c\u00e1i g\u00ec \u0111\u00f3 \u0111\u1eb7c bi\u1ec7t. M\u1ecdi th\u1ee9 s\u1ebd kh\u00f4ng c\u00f2n nh\u01b0 c\u0169,\u201d Price n\u00f3i.<\/span><\/p>\n

T\u1eeb \u0111\u00f3, Abbode chuy\u1ec3n tr\u1ecdng t\u00e2m sang d\u1ecbch v\u1ee5 th\u00eau theo y\u00eau c\u1ea7u, c\u1ea3 t\u1ea1i c\u1eeda h\u00e0ng l\u1eabn tr\u1ef1c tuy\u1ebfn. Doanh thu t\u0103ng v\u1ecdt t\u1eeb $719,000 n\u0103m 2023 l\u00ean $1.59 tri\u1ec7u n\u0103m 2024. C\u00f4ng ty d\u1ef1 b\u00e1o doanh thu n\u0103m 2025 s\u1ebd \u0111\u1ea1t kho\u1ea3ng $4 tri\u1ec7u.<\/span><\/p>\n

Abbode t\u1ed5 ch\u1ee9c h\u00e0ng lo\u1ea1t pop-up kh\u1eafp New York v\u00e0 t\u1ea1i England, Spain, Italy, h\u1ee3p t\u00e1c c\u00f9ng Ritz Carlton, Charlotte Tilbury v\u00e0 L.L. Bean.<\/span><\/p>\n

Trong m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh \u201cSaturday Night Live\u201d h\u1ed3i Th\u00e1ng M\u01b0\u1eddi, ca s\u0129 Sabrina Carpenter m\u1eb7c chi\u1ebfc \u00e1o th\u00eau c\u1ee7a Abbode v\u1edbi d\u00f2ng ch\u1eef \u201cLive From New York,\u201d v\u00f4 t\u00ecnh \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u l\u00ean b\u1ea3n \u0111\u1ed3 v\u0103n ho\u00e1 \u0111\u1ea1i ch\u00fang.<\/span><\/p>\n

Song song v\u1edbi vi\u1ec7c m\u1edf r\u1ed9ng, Price v\u00e0 COO Daniel Kwak thu\u00ea th\u00eam v\u0103n ph\u00f2ng $5,000\/th\u00e1ng t\u1ea1i Chinatown \u0111\u1ec3 \u0111\u1eb7t 10 m\u00e1y th\u00eau v\u00e0 \u0111\u1ed9i ng\u0169 25 nh\u00e2n vi\u00ean. D\u00f9 doanh thu l\u1edbn, Abbode hi\u1ec7n ch\u1ec9 hu\u1ec1 v\u1ed1n, chi\u1ebfn l\u01b0\u1ee3c m\u00e0 Kwak n\u00f3i l\u00e0 c\u1ea7n thi\u1ebft \u0111\u1ec3 \u01b0u ti\u00ean m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n

Y\u1ebfu t\u1ed1 th\u00e0nh c\u00f4ng<\/span><\/p>\n

V\u00ec sao phong tr\u00e0o \u201cc\u00e1 nh\u00e2n h\u00f3a\u201d s\u1ea3n ph\u1ea9m \u0111ang b\u00f9ng n\u1ed5? Theo The Retail Tracker, m\u00f4 h\u00ecnh kinh doanh c\u00e1 nh\u00e2n h\u00f3a, qua k\u1ef9 thu\u1eadt th\u00eau, \u0111an, m\u00f3c \u0111\u1ebfn thi\u1ebft k\u1ebf th\u1ee7 c\u00f4ng, \u0111ang ph\u00e1t tri\u1ec3n m\u1ea1nh trong giai \u0111o\u1ea1n b\u1ea5t \u1ed5n ch\u00ednh tr\u1ecb, kinh t\u1ebf v\u00e0 c\u00f4ng ngh\u1ec7.<\/span><\/p>\n

Ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u1ec7t m\u1ecfi v\u1edbi \u0111i\u1ec7n tho\u1ea1i v\u00e0 AI<\/span><\/p>\n

Trong th\u1eddi \u0111\u1ea1i m\u00e0 m\u1ecdi th\u1ee9 \u0111\u1ec1u \u201ct\u1ef1 \u0111\u1ed9ng h\u00f3a,\u201d ng\u01b0\u1eddi d\u00f9ng b\u1eaft \u0111\u1ea7u t\u00ecm ki\u1ebfm tr\u1ea3i nghi\u1ec7m mang t\u00ednh con ng\u01b0\u1eddi h\u01a1n. Nh\u1eefng m\u00f3n \u0111\u1ed3 \u0111\u01b0\u1ee3c l\u00e0m th\u1ee7 c\u00f4ng, c\u00f3 d\u1ea5u \u1ea5n c\u00e1 nh\u00e2n, tr\u1edf th\u00e0nh \u0111\u1ed1i tr\u1ecdng t\u00e2m l\u00fd v\u1edbi s\u1ef1 b\u00e0nh tr\u01b0\u1edbng c\u1ee7a AI trong \u0111\u1eddi s\u1ed1ng.<\/span><\/p>\n

Xu h\u01b0\u1edbng ho\u00e0i ni\u1ec7m (nostalgia) t\u0103ng cao<\/span><\/p>\n

Khi x\u00e3 h\u1ed9i b\u1ea5t \u0111\u1ecbnh, con ng\u01b0\u1eddi t\u00ecm v\u1ec1 gi\u00e1 tr\u1ecb quen thu\u1ed9c: nh\u1eefng m\u00f3n \u0111\u1ed3 \u0111\u01b0\u1ee3c ch\u1ea1m tay, c\u00f3 c\u1ea3m x\u00fac. \u0110i\u1ec1u n\u00e0y gi\u1ea3i th\u00edch v\u00ec sao c\u00e1c d\u1ecbch v\u1ee5 th\u00eau t\u00ean, th\u00eau ch\u1eef, d\u1ec7t theo y\u00eau c\u1ea7u tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn ph\u1ed5 bi\u1ebfn.<\/span><\/p>\n

Tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp th\u1eafng th\u1ebf mua s\u1eafm online<\/span><\/p>\n

Price n\u00f3i r\u1eb1ng Abbode kh\u00f4ng c\u1ea1nh tranh v\u1edbi Etsy, b\u1edfi Etsy kh\u00f4ng th\u1ec3 mang l\u1ea1i c\u1ea3m gi\u00e1c \u201ct\u1ef1 tay ch\u1ecdn, t\u1ef1 tay t\u1ea1o\u201d nh\u01b0 pop-up th\u00eau tr\u1ef1c ti\u1ebfp. \u0110i\u1ec1u n\u00e0y t\u1ea1o ra m\u1ed9t l\u1ee3i th\u1ebf m\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng online kh\u00f4ng th\u1ec3 thay th\u1ebf.<\/span><\/p>\n

C\u00e1 nh\u00e2n h\u00f3a tr\u1edf th\u00e0nh bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a th\u1eddi \u0111\u1ea1i<\/span><\/p>\n

Etsy ghi nh\u1eadn t\u00ecm ki\u1ebfm \u201cpersonalized clothing\u201d t\u0103ng g\u1ea5p \u0111\u00f4i trong ba th\u00e1ng g\u1ea7n nh\u1ea5t, c\u00f2n personalized d\u00e9cor t\u0103ng 240% so v\u1edbi n\u0103m tr\u01b0\u1edbc. \u0110\u00e2y l\u00e0 b\u1eb1ng ch\u1ee9ng r\u00f5 r\u00e0ng v\u1ec1 nhu c\u1ea7u \u0111\u1ea1i ch\u00fang.<\/span><\/p>\n

C\u00e2u chuy\u1ec7n c\u1ee7a Abby Price kh\u1eb3ng \u0111\u1ecbnh m\u1ed9t \u0111i\u1ec1u, trong k\u1ef7 nguy\u00ean c\u1ee7a AI, \u0111\u00f4i khi th\u00e0nh c\u00f4ng l\u1ea1i \u0111\u1ebfn t\u1eeb th\u1ee9 r\u1ea5t \u201ccon ng\u01b0\u1eddi,\u201d \u0111\u00f3 l\u00e0 s\u1ef1 t\u1ec9 m\u1ec9, th\u1ee7 c\u00f4ng, v\u00e0 kh\u1ea3 n\u0103ng ch\u1ea1m v\u00e0o c\u1ea3m x\u00fac.<\/span><\/p>\n

M\u1ed9t m\u00e1y th\u00eau b\u1ecb b\u1ecf qu\u00ean c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh n\u1ec1n m\u00f3ng cho doanh nghi\u1ec7p tri\u1ec7u \u0111\u00f4 la, n\u1ebfu ch\u1ee7 nh\u00e2n \u0111\u1ee7 nh\u1ea1y b\u00e9n \u0111\u1ec3 nh\u00ecn ra \u0111i\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u1eadt s\u1ef1 c\u1ea7n.<\/span><\/p>\n

C\u00f4ng ty Abbode \u0111ang ch\u1ee9ng minh r\u1eb1ng c\u00e1 nh\u00e2n h\u00f3a kh\u00f4ng ch\u1ec9 l\u00e0 xu h\u01b0\u1edbng, m\u00e0 l\u00e0 ph\u1ea3n \u1ee9ng t\u1ef1 nhi\u00ean c\u1ee7a x\u00e3 h\u1ed9i tr\u01b0\u1edbc s\u1ef1 m\u1ec7t m\u1ecfi c\u00f4ng ngh\u1ec7. V\u00e0 \u0111\u00e2y c\u00f3 th\u1ec3 ch\u1ec9 l\u00e0 kh\u1edfi \u0111\u1ea7u.<\/span><\/p>\n

The post C\u00f4 g\u00e1i nh\u1eadn \u0111\u1eb7t \u2018th\u00eau\u2019 theo \u00fd mu\u1ed1n, doanh thu $1.6 tri\u1ec7u\/n\u0103m<\/a> appeared first on Saigon Nh\u1ecf<\/a>.<\/p>\n

\u00a0<\/p>","protected":false},"excerpt":{"rendered":"

T\u1eeb m\u1ed9t m\u00e1y th\u00eau b\u1ecb ph\u1ee7 b\u1ee5i d\u01b0\u1edbi t\u1ea7ng h\u1ea7m, c\u00f4 Abby Price, 29 tu\u1ed5i, \u0111\u00e3 bi\u1ebfn c\u1eeda h\u00e0ng nh\u1ecf c\u1ee7a m\u00ecnh th\u00e0nh doanh nghi\u1ec7p thu nh\u1eadp $1.6 tri\u1ec7u m\u1ed7i n\u0103m. C\u00e2u chuy\u1ec7n c\u1ee7a c\u00f4 ph\u1ea3n \u00e1nh s\u1ef1 tr\u1ed7i d\u1eady m\u1ea1nh m\u1ebd c\u1ee7a m\u00f4 h\u00ecnh kinh doanh \u201cc\u00e1 nh\u00e2n h\u00f3a,\u201d qua k\u1ef9 thu\u1eadt th\u00eau, \u0111an, …<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[72],"tags":[],"class_list":["post-61985","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"_links":{"self":[{"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/posts\/61985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/comments?post=61985"}],"version-history":[{"count":0,"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/posts\/61985\/revisions"}],"wp:attachment":[{"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/media?parent=61985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/categories?post=61985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vietvalley.com\/en\/wp-json\/wp\/v2\/tags?post=61985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}